SIMPLE ACTS OF KINDNESS
Early in 2020, Melco Chairman and CEO Lawrence Ho mobilized the workforce, en masse, encouraging all Macau Colleagues to care for the community through ‘Simple Acts of Kindness’. Underpinning this principle is that little actions can have a big impact, and that each and every one of us can do something to positively impact the hearts and minds of those around us. The initiative earned recognition being the winner of the 2020 International Gaming Awards’ Industry Community Awards (ICA) – Asia, and Lawrence Ho was awarded ICA’s Outstanding Individual.
Following the incredible success in 2020, Melco decided to continue developing the below programs:
“As a company that was born in Macau, it is crucial to give back to the community. When the pandemic hit in 2020, we launched ‘Simple Acts of Kindness’ to encourage colleagues to participate in volunteerism.”
Mr. Lawrence Ho, Chairman & CEO, Melco Resorts & Entertainment
MELCO & COLLEAGUES GIVING STORES
- Partnered with Macao Federation of Trade Unions (FAOM) and Fu Hong to create Melco & Colleagues Giving Stores which enabled under-privileged community members access to a broad range of donated goods from Melco and Colleagues
- Over 72,000 items were donated to underprivileged families, local SMEs, NGOs and Associations, as well as primary and secondary schools
- The Giving Store at Fu Hong Happy Market resulted in incremental 50% monthly revenue from Melco’s donated items
Some of Melco’s many Simple Acts of Kindness activities:
- Melco donated 600 hotel furniture items to local SMEs, associations and schools
- Partnered with the Neighborhood Association (UGAMM) – offering help to Altira and Mocha neighborhood – reached out to over 40,000 households and SMEs at the Altira and Mocha neighborhoods before Chinese New Year 2022 to offer help to clean and make minor repairs
- “Knit Your Love” – 1,000 volunteers dedicated over 8,000 intensive working hours to knit 1,000 scarves in November 2021. The scarves were donated to 10 different elderly homes
- Delivered groceries to over 3,300 households
- Cleaned and disinfected 496 SMEs and offices
- 1,000 volunteers visited 550 elderly in senior centers
- Donated 504,000 surgical masks to the Social Welfare Bureau and 85 other social entities
- ‘Adopt a Children’s Home’ saw volunteers partner with four children’s homes to help enhance the living environment by re-decorating, wall-painting and performing minor repairs
- ‘Small Dreams’ individualized and customized dreams of local elderlies and children, and Melco helped realize them. For example, an elderly lady wanted to learn flamenco dancing and a young girl wanted a makeover
- 160 volunteers performed beach and walking trail clean up
FEEL BETTER PROGRAM FOR
MENTAL WELLNESS
To address an emerging and critical social issue, Melco is proud to be the first IR operator to collaborate with Women’s General Association of Macau on a Mental Wellness program for colleagues and the community.
- Melco hosted 23 seminars in collaboration with psychotherapists from the Women’s General Association of Macau with the aim of providing information about topics including self-awareness, emotional regulation and effective communication, promoting mental wellness for colleagues and their family members
- Over 600 colleagues attended the seminar with positive feedback – 99% said they learned how to effectively manage mental health and 97% felt more aware of their own mental wellness
